Monday, May 27, 2013

Microsoft has 99 problems, and the Xbox One.

Yes, one more Xbox One post.

But don't worry, it's the last one until at least E3, mostly because you're probably as tired of reading them as I am of writing them.

When noted non-Video Games site Forbes.Com writes a story about the "five biggest problems with your box", you know you have issues. It means that you can no longer dismiss the issues with the new Microsoft product as just propaganda and misunderstandings that a few killer games could fix.

It's obvious to all and sundry that either Microsoft were not ready for the reaction they got when they unveiled the Xbox One. They are constantly backtracking statements made by Microsoft spokesmen, and offering a bunch of nebulous "Plans haven't been finalized" bovine excrement when being quizzed about things like how lending games to a friend will be handled.

So one of two things are going on here.

Either they didn't have core protocols in place for how the whole system will work (for Used Games, etcetera) prior to the big reveal SIX MONTHS before we're expected to be purchasing this system... or they did, and completely misread the reaction they would get.

Considering how instantly polarizing these things are, I don't know what bothers me more, that they would be spending the last few months of a development lifecycle frantically throwing together such expansive plans.. or that they misread their customers and blithely expected that there would be a positive reaction to a games box that does everything but play games, (and those games look for new and innovative ways to change the way game players play games, all for the negative..)

Can Microsoft recover from this to be the winner (or even competitive) in this generation? Sure. It's a years long race, and things can change. However, Microsoft has not started well. It's a two person race (Nintendo is out of it in this generation, probably), and while Sony's car is still pretty much stuck in neutral, Microsoft is pointing in the wrong direction, and putting the pedal to the metal.


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